Peec AI vs Scrunch AI

Peec AI and Scrunch AI both track how AI assistants mention your brand. Here's how they compare on price, AI engines covered, and features.

Last verified: 2026-10-07

Choose Peec AI if…

SEO and content teams that want daily prompt tracking with unlimited seats at a published price.

Choose Scrunch AI if…

Mid-market and enterprise brands that want monitoring plus site-level optimization for AI agents.

Side-by-side comparison

Peec AIScrunch AI
Starting priceFrom $95/mo (or $80/mo billed annually)From $250/mo; Enterprise custom
Free trialYesYes
AI enginesChatGPT, Perplexity, Gemini, Microsoft Copilot, Google AI Overviews, Google AI Mode, Claude, Grok, DeepSeek, Mistral, QwenChatGPT, Perplexity, Google AI Overviews, Microsoft Copilot, Claude, Gemini, Meta AI, Google AI Mode, Grok
Best forSEO and content teams that want daily prompt tracking with unlimited seats at a published price.Mid-market and enterprise brands that want monitoring plus site-level optimization for AI agents.
Key features
  • Visibility, position, sentiment and share-of-voice tracking against competitors
  • Source analysis at domain and URL level, with gap analysis
  • Prompt suggestions and prompt volume scores
  • AI Shopping: product catalog upload and SKU-level tracking
  • Crawlability audit, AI crawler insights and AI referral tracking
  • Recommended actions and Peec agent workflows
  • CSV exports, Looker Studio connector and API (Enterprise)
  • Prompt, citation and sentiment monitoring with competitor benchmarking
  • Query fan-out and funnel-stage analysis
  • AI agent and bot traffic analysis
  • Site audits and page optimizations
  • Shopping and product-level visibility (product observability on Enterprise)
  • Agent Experience Platform (AXP) for serving AI agents (Enterprise)
  • Looker Studio and API access (Enterprise)
Pros
  • Unlimited users on every plan
  • Published monthly and annual prices for three self-serve tiers
  • Daily tracking frequency on all self-serve plans
  • Dedicated agency plans with pitch projects and unlimited client seats
  • 7-day free trial of the Core plan
  • Core includes AI bot traffic analysis and site audits alongside monitoring
  • Enterprise covers 9 LLMs, including Claude, Gemini, Meta AI and Grok
  • Agency features include multi-client workspaces, prospecting environments and white-label outputs
Cons
  • Self-serve plans include 3 models; each additional model is a paid add-on (from $35/mo on Starter)
  • Starter is limited to 50 prompts and 1 project
  • API access and SSO are part of the custom Enterprise plan
  • Claude, Grok, DeepSeek and other extra models are upgrades rather than included
  • Core tracks only 4 LLMs; Gemini, Claude and Google AI Mode require Enterprise
  • Core is limited to 1 country, 1 language, 1 persona and 5 competitors
  • API, Looker Studio and SAML/OIDC SSO are Enterprise-only
  • AXP and product observability are not available on Core
Plans
  • Starter: $95/mo (monthly; $80/mo billed annually)
  • Pro: $245/mo (monthly; $205/mo billed annually)
  • Advanced: $495/mo (monthly; $420/mo billed annually)
  • Enterprise: Custom (annual)
  • Agency Essential: $245/mo
  • Core: $250/mo
  • Enterprise: Custom

Looking at other options? Compare all AI visibility tools.

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